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Beatiful dating service

But leading the world are the Norwegians with an average combined success rate of 49 per cent.

The images were displayed on billboards around the county however many were banned.

Beautiful People then placed the banned billboards on the back of trucks which were driven around New York.

The website has attracted considerable controversy in the media and much criticism since its inception due to its exclusive business model of only allowing perceived attractive men and women to join the dating community.

Managing Director of Beautiful People Greg Hodge states that people were tired of using mainstream online dating sites when looking for an attractive partner, since they allow anyone to join and have mediocre or non-existent filters for finding attractive people.

A DATING website is opening an exclusive new club where every guest is vetted to ensure they are attractive enough to enter.

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Hodge says: “Wealth is a strong factor of perceived attractiveness – especially with women."We see this mirrored through the site’s rating system where men who exude wealth and success in their images, but who may not be that attractive, are often voted in.

The MD is also happy to admit that some exceptions will be made if the potential entrant has enough money."The way we see it, money can be attractive too, so on a discretionary basis we may make exceptions for certain high net-worth individuals.“ The bar, with bauble-like swing-chairs, Swarovksi chandeliers, curved banquettes and ornate mirrors hanging on feature walls, will have a resident hair and make-up artist – free for members – to provide all-night touch-ups in the powder room.Hodge acknowledges that attraction is a strong criterion when romantically approaching prospective mates, and attempts to transfer this aspect of dating onto the website.Greg Hodge said: "Beautiful is based on a fundamental principle of human nature, that being we all romantically want to be with someone we find attractive, it's Darwinism, it's millions of years of evolution".US applicants have significantly more success with 24 per cent of men and 36 per cent of women making it into the "hot" only online club.